About BBA (Bachelor of Business Administration)

About the course

BBA is one of the most popular bachelor degree programs after class 12. It is a 3 year professional undergraduate course in business management, which is the gateway for higher studies in different discipline and also to numerous job opportunities in a plethora of sectors like marketing, education, finance, sales to name just a few.

Thus course offers knowledge and training in management and leadership skills to prepare them for management roles and entrepreneurship.

BBA Eligibility Criteria

Aspirants who have completed their H.S. (10+2 level) in Arts, Science or Commerce from a recognized educational board or university can peruse BBA.

The candidates must have at least 50% marks (45% for SC/ST) in aggregate is eligible to apply for admission into this course.

Affiliation and approval

This BBA 3 years full time professional course is conducted in our centre as per the prescribed regulation and syllabi of Dibrugarh University.

Selection Procedure

The selection of candidate for admission into this program is made completely merit basis. i.e. marks obtained in the qualifying examination (10+2) and personal interview. (PI).

On successful completion of this course, the students are awarded the degree of Bachelor of Business Administration (BBA) by Dibrugarh University.

Course Structure

The BBA course affiliated to DU and consists of six (6) semesters and each semester has 4 different papers concerned with Business Management. In 6th semester students need to select a specialization which is available in our centre, i,e Marketing, HRM, Finance etc.

The programme structure is tabulated below:

Semester 1Semester 2Semester 3
10100 Introduction to Business 20100 Quantitative Techniques 30100 Financial Management
10200 Principles of Management 20200 Organization Behaviour 30200 Business Law
10300 Business Economics 20300 Business Communication 30300 Computer Applications
10400 Financial Accounting 20400 Business and Society 30400 Marketing Management
Semester 4Semester 5Semester 6
40100 Information Systems in Business 50100 Business Ethics 60100 Project Study
40200 Personality Development 50200 Production Management 602X0 Specialization - I
40300 Environmental Studies 50300 Cost and Management Accounting 603X0 Specialization - II
40400 Human Resource Management 50400 Entrepreneurship Development 604X0 Specialization - III


The specialization courses are tabulated below:

Marketing ManagementHuman Resource ManagementManagement of Insurance Business
60210 Retailing 60220 Personnel Management 60230 Fundamentals of Insurance
60310 Understanding the Customer 60320 Human Resource Development 60330 General Insurance
60410 Sales Management 60420 Industrial Relations 60430 Life Insurance
Financial ManagementHospital & Health Care ManagementTourism & Travel Management
60240 Business Finance 60250 Hospital Management - Concept & Development 60260 Tourism Business
60340 Taxation 60350 Functional Areas of Hospital Management 60360 Tourism Marketing
60440 Indian Financial System 60450 Hospital Support services 60460 Travel Agency & Emerging Concepts for Tourism Development
Digital Marketing
60270 Search and Social Marketing
60370 E Business
60470 Digital Marketing


Internal Assessment

Each course has an internal assessment of 25 marks and an end semester examination of 75 marks except course 60100 (Project Study) which will be internally evaluated for the full 100 marks and course 40300 (Environmental Studies), the conduct of which will be governed by Dibrugarh University. The internal assessment is done through Class test (10 marks), Home Assignments (5 marks), GD and seminar (5 marks) and attendance (5 marks).


As per the rules of DU, a student must attend at least 80% of classes in each paper to be able to appear in the end semester examination as a regular candidate. Students with attendance between 70% and 80% appear as non- collegiate students and need to pay a fine to appear for their examination. Those with less than 70% attendance are debarred from appearing in their end semester examination. (Except under exceptional circumstances at the discretion of the centre.)


Download BBA syllabus


Fee Structure